110 this situation may have been reflected in the findings of this study. Implications for a common stigma reduction intervention This study found that people living with stigmatised health conditions saw value in coming together for a common cause, and expressed willingness to participate in a common stigma reduction intervention. They also stressed on the importance of proper planning and designing of such initiative, considering the level of knowledge and awareness of prospective participants on the different diseases. It was also proposed that such interventions be implemented in a stepwise manner, ensuring a safe and healthy environment for all participants. Based on the findings of this study, a pilot intervention is recommended among chosen groups of health conditions whereby mutual understanding and cooperation is fostered. In this regard, it may also be beneficial to follow a participatory approach/process such as interactive learning and action (ILA) that focuses on trust building among different groups and stakeholders and incorporates their values and experiential knowledge into the paradigm (Betten et al., 2013). It is recommended to incorporate additional components into the intervention such as disease-
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