{"id":495,"date":"2019-01-31T01:56:23","date_gmt":"2019-01-31T01:56:23","guid":{"rendered":"http:\/\/press.pnj.ac.id\/?p=495"},"modified":"2019-01-31T02:53:19","modified_gmt":"2019-01-31T02:53:19","slug":"pemasaran-jasa-bank","status":"publish","type":"post","link":"http:\/\/press.pnj.ac.id\/?p=495","title":{"rendered":"Pemasaran Jasa Bank"},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" class=\"size-medium wp-image-498 alignleft\" src=\"http:\/\/press.pnj.ac.id\/wp-content\/uploads\/2019\/01\/1_PNJ_COVER-203x300.jpg\" alt=\"1_PNJ_COVER\" width=\"203\" height=\"300\" srcset=\"http:\/\/press.pnj.ac.id\/wp-content\/uploads\/2019\/01\/1_PNJ_COVER-203x300.jpg 203w, http:\/\/press.pnj.ac.id\/wp-content\/uploads\/2019\/01\/1_PNJ_COVER-768x1137.jpg 768w, http:\/\/press.pnj.ac.id\/wp-content\/uploads\/2019\/01\/1_PNJ_COVER-692x1024.jpg 692w, http:\/\/press.pnj.ac.id\/wp-content\/uploads\/2019\/01\/1_PNJ_COVER-560x829.jpg 560w, http:\/\/press.pnj.ac.id\/wp-content\/uploads\/2019\/01\/1_PNJ_COVER-260x385.jpg 260w, http:\/\/press.pnj.ac.id\/wp-content\/uploads\/2019\/01\/1_PNJ_COVER-160x237.jpg 160w, http:\/\/press.pnj.ac.id\/wp-content\/uploads\/2019\/01\/1_PNJ_COVER.jpg 917w\" sizes=\"(max-width: 203px) 100vw, 203px\" \/><strong><del><\/del>Pemasaran Jasa Bank<\/strong><\/p>\n<p>Penulis: Sylvia Rozza<br \/>\nEditor: Nunung Martina, Mohammad Fauzy<br \/>\nDesain Sampul: Arwiyandilla Gesja Supriyan<br \/>\nTata Letak: Dimas Surya Perdana<br \/>\nPNJ Press, 2018<br \/>\nISBN: 978-602-5923-63-0<br \/>\nFormat: Cetak (POD) 126 Halaman<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\">Buku ini berjudul Pemasaran Jasa Bank. Buku ini merupakan bagian kedua dari bahan ajar pada mata kuliah Pemasaran Jasa Lembaga Keuangan Syariah yang dapat diajarkan pada semua Program Studi Keuangan dan Perbankan Syariah yang dimiliki Politeknik di Indonesia. Buku ini membahas Bauran Pemasaran Jasa yang terdiri dari 7 bab yang berisi 7 variabel dalam bauran pemasaran jasa yang biasanya disingkat dengan tujuh huruf P yaitu <em>product, price, place (distribution),<\/em> <em>promotion, people, physical evidence, <\/em>dan process. Penulisan buku ini bertujuan untuk menutupi kekurangan referensi yang praktis dan mudah bagi mahasiswa Program Studi Keuangan dan Perbankan Syariah dalam mata kuliah diatas. Buku ini diharapkan bermanfaat bagi semua dosen dan mahasiswa yang mempelajari pemasaran jasa khususnya pemasaran jasa bank atau lembaga keuangan syariah. Buku ini ditulis dengan bahasa yang mudah dipahami terutama bagi mahasiswa yang mengalami kesulitan dalam menyerap buku teks yang berbahasa asing.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pemasaran Jasa Bank Penulis: Sylvia Rozza Editor: Nunung Martina, Mohammad Fauzy Desain Sampul: Arwiyandilla Gesja Supriyan Tata Letak: Dimas Surya Perdana PNJ Press, 2018 ISBN: 978-602-5923-63-0 Format: Cetak (POD) 126 Halaman &nbsp; Buku ini berjudul Pemasaran Jasa Bank. Buku ini merupakan bagian kedua dari bahan ajar pada mata kuliah Pemasaran Jasa Lembaga Keuangan Syariah yang &hellip; <\/p>\n<p class=\"link-more\"><a href=\"http:\/\/press.pnj.ac.id\/?p=495\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Pemasaran Jasa Bank&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33,8],"tags":[],"aioseo_notices":[],"_links":{"self":[{"href":"http:\/\/press.pnj.ac.id\/index.php?rest_route=\/wp\/v2\/posts\/495"}],"collection":[{"href":"http:\/\/press.pnj.ac.id\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/press.pnj.ac.id\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/press.pnj.ac.id\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/press.pnj.ac.id\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=495"}],"version-history":[{"count":2,"href":"http:\/\/press.pnj.ac.id\/index.php?rest_route=\/wp\/v2\/posts\/495\/revisions"}],"predecessor-version":[{"id":536,"href":"http:\/\/press.pnj.ac.id\/index.php?rest_route=\/wp\/v2\/posts\/495\/revisions\/536"}],"wp:attachment":[{"href":"http:\/\/press.pnj.ac.id\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=495"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/press.pnj.ac.id\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=495"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/press.pnj.ac.id\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=495"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}